Trần Xuân Chung
Table of Contents
Academic experience
Aalto University – Master’s Degree in Strategy
Helsinki, Finland | 2018 – 2021
- Master’s thesis on human perception of objects, and the psychological behavior of consumers when purchasing environmentally products
- Study focus on human psychology and its effect on business decision making
Aalto University – Bachelor’s Degree in Business Management
Helsinki, Finland | 2015 – 2018
- Bachelor’s thesis on the cognitive biases of consumers following major environmental disasters, and their purchasing behavior when choosing environmentally friendly products.
Work experience

Senior Business Strategy and Market Research
PNJ Group, HCM, Vietnam | Current
- Perform market research studies on consumer segments, buyer psychology, purchasing decision for new business lines of PNJ
- Develop and advice senior leadership on new business opportunities in the international market
Private tutor
Current
- Give 1:1 lessons on undergraduate level subjects such as: English, math, psychology & biology
Clinic Operation Executive
Golden Valley, HCM, Vietnam | 2023–2024
- Assist in doing periodic checkups for clients in the clinic, including: mental & cognitive assessments, and physical mobility exercises
- Foster and develop relationships with clients’ families, along with other clinical administrative tasks
Relevant skills
- Jira/Confluence
- Power BI
- Google Analytics
- SAT 2100
- TOEFL 110